We have drastically increased the effectiveness of ads.
We have multiplied Publishers revenues.
We have opened free access to valuable content.
Together, we help people in need.
Questpass is the first content gate based on the idea of questvertising, developing further the approach created within the Adquesto system. It is a service that changes the balance of power in the advertising and publishing market.
Until now, the game was about displaying as many ads as possible in the hope that the User would click on one, often by accident. Questpass displays only one ad, but asking you to understand the advertising message. This is an absolute change and everyone benefits from it.
The user gets the possibility of free access to valuable content. His “payment” to the Publisher can be a moment of attention, dedicated to clicking the right answer to the question about the advertisement visible above. No need to buy subscriptions and to transfer money as in typical paywalls. For those willing, there is also a premium account that turns off quests in exchange for supporting the Publisher with a small amount of money.
Thanks to Questpass, the Advertiser can finally be sure that the User will notice his advertisement, and even knowingly read its content. This is a colossal qualitative change in a world dominated by a mass of ubiquitous, annoying advertisements that nobody reads.
The publisher can finally fully monetize his potential, without cluttering the User with a mass of traditional ads. The Publisher also becomes more independent from advertisers, as not being pushed to seek additional sponsored texts or affiliate programs. And he does not have to hide his content behind an ordinary paywall, which would greatly limit the reach among readers.
Our system has already been used by brands such as:
Our system is used by best Media Houses like:
Publishers cooperating with Questpass include such titles as:
How does the Questpass system work?
The Reader opens an article on website that uses Questpass
free access to the first part of the article
Below the first part of the article there is an advertising quest
a question about the content of the ad and 3 answers to choose from
The user did not get acquainted with the content of the ad
not knowing the correct answer blocks you from solving the adquest
User clicks the wrong answer
"motivational penalty" - 5 seconds of waiting for another opportunity to answer
The user got acquainted with the content of the ad
knowing the advertising message allows you to solve the adquest
The user clicks the correct answer
the rest of the article is unveiled
The user is rewarded with free access to valuable content
Effective advertising message assimilation takes place
Benefits for all
The advertiser can be sure that his or her advertisement has been noticed and its content consciously assimilated.
The publisher gets fair remuneration for their work – also from people using AdBlock!
The user gets access to valuable content.